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The Resources

Following are resources for Keep Leading Life, the new LeadingAge public service campaign to introduce the full aging services sector to the general public. The campaign is a creative expression of the research-backed guidance developed through the Opening Doors to Aging Services initiative.

We have produced multimedia, digital and print assets available for LeadingAge members. If you are a member, login in now / create your My.LeadingAge account. Not a member? You can still access the social media resources below or contact us to join today.

Locked resources are for LeadingAge Members only. Login

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Download Resources

You can download campaign assets featuring the entire aging service sector or a specific service. Select the service type(s) and asset(s) you would like using the checkboxes below.

Provider Type(s):

  • Select All
  • Adult Day Programs
  • Affordable Housing
  • Assisted Living
  • Full Aging Services Sector
  • Home Health Services
  • Hospice
  • Life Plan Community (CCRC)
  • Nursing Homes
  • PACE

Asset group(s):

  • Select All
  • Social Assets
  • Print - bw & color ads, posters, flyers
  • Multimedia - video & radio
  • Digital Assets
  • Campaign Style Guide

Locked resources are for LeadingAge Members only. Login